Today's consumer need to stay informed about your product offering and what the benefits of purchasing those products are. You need to find consumers where they are and progressively this is the digital realm - online
Nicola Graves 24 Jun 2016
Weathermen & Co.'s client, Tafel Lager, made history with their latest consumer interaction promotion after receiving a remarkable 4.7 million entries into their Tafel Lager National Bakkie Lotto competition
Weathermen & Co 3 Feb 2016
With the unveiling of its LED billboards in Namibia, Primedia Africa aims to change the outdoor advertising landscape within the country.
The Loerie Awards launched its 2011 campaign, Tuesday 15 March 2011, entitled "Don't hate. Create", created by Draftfcb and supported by a mobisite and specially developed augmented reality apps, linking digital technology to the printed media, along with a revamp of its award categories.
Cricket Australia (CA), the governing body of one of Australia's favourite sports, is trying to force all photographers and agencies to sign a new contract before they enter the cricket grounds.
A critical mass of countries are signing on to a plan for India to invest $1 billion in the Pan-African e-Network satellite project, a joint initiative with the Africa Union aimed at developing the region's information and communication technology (ICT) infrastructure.
Pan-African music entertainment network MTV Networks Africa and oil marketer Shell have partnered to boost Africa's contemporary music industry.
A leading southern African grassroots awards program, the Jet Community Awards, honoured six outstanding community-based organisations for their inspirational contributions to community upliftment at a ceremony in Johannesburg recently. The six 2007 winners were selected from 31 exceptional regional finalists from across southern Africa.