Telcos lead in Kenya as mSurvey reveals the first industry Net Promoter Score Benchmarking for Africa, in an industry-first benchmarking metric
Zee TV Africa has rolled out a global rebrand to strengthen it to attract 3 billion viewers in the next six years
CNN International Commercial's (CNNIC) 'Go There Media Fund' provides travel and tourism expertise to distressed destinations and countries recovering from natural disasters
What does the time-sapped, permanently distracted digital consumer want from your advertising? It's probably simpler than you think. Kantar Millward Brown's global media and digital CEO Gonzalo Fuentes recently let SA marketers in on the secret
Leigh Andrews 6 Nov 2017
There is a need for more collaboration from all the different parts that make up brand communications.
Khangelani Dziba 6 Nov 2017
A selection of 50 artists and personalities from across the African continent, have been identified as the next generation of influencers.
There is a long overdue sea of change happening in South African marketing. A few brave brands have started to shift the way that modern African consumers are being communicated with
Llewellyn Allen 3 Nov 2017
Over 75% of marketers say their advertising doesn't resonate with African women
Heineken has unveiled its first Africa inspired fashion collection co-created with talented African designers at Lagos Fashion and Design week as part of its 'Open Design Explorations'
Read up on key insights from the first sessions of Business of Design - Mduduzi Simelane talks about how to enhance the continent's filmmakers, while trend analyst, Nicola Cooper shares a snapshot of today's African consumer. It's probably not who your brand is targeting
Leigh Andrews 11 Oct 2017
A little-known fact about Dutch beer-brewing company and global brand, Heineken, is that it sources half of its raw materials from local, small-scale farmers for its African operations
Justin Probyn 27 Sep 2017