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What is the purpose of a brand in the digital age?

Consumers are increasingly putting business ethics at the top of their list of considerations when spending their money, which means brands need to work harder to convince consumers that they are worthy

By Adam Howatson 11 Aug 2017

How to create a thriving pan-African business

The ups and downs of building a pan-African business: in conversation with Aliko Dangote

10 Aug 2017

Five rookie marketing mistakes that could impact your brand's credibility

In 2017 your brand cannot afford to lose credibility because of rookie marketing mistakes. Whether you're a small business or global corporate, online best practice is a non-negotiable.

By Shae Leigh 28 Jul 2017

How brands can fight the negative impact of fake news

How to manage reputation damage in the wake of a fake news onslaught against your brand

By Oresti Patricios 25 Jul 2017

Innovation is the key to keep Africa moving forward

Africa month recently reminded us of just how far we've come as a continent. Sthe Shabangu of Samsung Africa, urges leaders and innovators not to forget what still needs to be done

By Sthembile Shabangu 22 Jun 2017

World Wide Creative expands into Africa

Innovation Agency, WWC is quickly becoming recognised as an agency that understands a continent with very unique business challenges. Through its partnerships with global brands, they have provided digital services in Ghana, Cameroon, Uganda, Zambia, Rwanda, Egypt, Zimbabwe and Namibia

11 Apr 2017

New insurance brand launched in Botswana

New Bryte Insurance launches in Botswana with plans to expand into other African countries…

By Hanna Ziady 21 Feb 2017

Africa's first city ‘Resilience Strategy' unveiled for Dakar

Dakar unveils Africa's first ‘Resilience Strategy' in Partnership with 100 resilient cities…

3 Feb 2017

Addressing lack of access to seeds for smallholder farmers

Some of the key issues affecting smallholder farmers' access to good quality seeds include limited knowledge, lack of access to information, high costs of seeds and a lack of seed laws

6 Dec 2016

Namibia to improve ease of doing business

Namibia is actively improving its business environment, including easing multiple-entry visa requirements for South African business, to encourage more cross-border trade and investment

14 Oct 2016

AfDB injects US $1 billion to end youth unemployment in Africa

AfDB together with the IITA embarks on an initiative that aims to put an end to youth unemployment in the continent by creating eight million agribusiness jobs

By Dominique Von Rohr 29 Sep 2016

Celebrating a new look for Namibia's finest lager

Namibians love beer. In fact, they're so proud of their favourite brew, its tagline reads: Made of Namibia. Well, cheers to that, Tafel Lager, an ice cold cheers to that!..

Issued by Weathermen & Co 29 Sep 2016

4th Addis Agrofood Exhibition in Ethiopia

The fourth International Addis Agrofood Agriculture, Agricultural Machinery, Food, Food Technologies and Packaging Exhibition is one of the fastest growing agro-food events

27 Sep 2016

Ericsson, Grundfos launch drinking water 'ATMs'

Ericsson, Grundfos have established a partnership to provide water ATMs that dispenses water and supports sustainable water management

23 Sep 2016

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